A Little Book with a Big Message

Sustainability is for Everyone (“S4E”) is a little book written by Alan AtKisson, author of the sustainability bestseller Believing Cassandra and the widely used professional guide The Sustainability Transformation. In just 49 pages, Sustainability is for Everyone helps you “lift your thoughts above the fray” (M. Kensler, Auburn University) and discover new ways to think about, and to communicate, sustainability.

Go straight to general purchasing info >>

Link to order page on Amazon.com (& read the 5-star reviews) >>

“This book is meant to inspire you …” starts the first chapter. The book was itself inspired by Alan’s induction into the ISSP Sustainability Hall of Fame™: he wrote it in response to ISSP’s request that he “share some wisdom” from his experience.

AlanAtKisson_Bregenz_21Nov2013-2The manuscript of S4E, in essay format, was distributed privately at the induction ceremony, and also to friends, colleagues, clients, and participants at the induction ceremony. Reviews were so positive that Alan decided to publish it as a book. S4E was immediately picked up for translation into several languages (the latest translation, the Swedish edition, was released in 2020). Companies have purchased thousands of copies for their employees, and university programs have purchased it for large groups of students and alumni.

You can purchase the book via this website or from any bookseller, in a variety of formats: digital e-book, Kindle, and paper.  To read the preface and introduction online, click here. Bulk discounts are available, and even free digital copies can be accessed by those who really need them (sustainability really is for everyone).

If you would like to send a review, comment, or question related to the book, please go to Send Feedback. To buy S4E, see the Purchase page … when tweeting, use the hashtag #SforEveryone … and enjoy reading Sustainability is for Everyone!

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2nd Edition: The SDGs are also for everyone

Go straight to the Purchase page for ordering a paper, e-book, or PDF copy (or a free copy, if you need it.)

When Sustainability is for Everyone was first published in 2013, we did not expect it to become such a big seller. This little introduction to communicating sustainability is just 50 pages long, written in the form of a letter or essay, initially directed to other sustainability professionals.

But after 30,000 copies, translation into several languages, and sales still humming, we were obviously wrong about that. Companies and universities have purchased this little book by the hundreds or even thousands, for distribution to all their employees, students or alumni.

Apparently, Sustainability is for Everyone is also for everyone.

So we decided to update it. The second edition is also available in multiple formats (and is the basis for all new translations). What’s new? Keep reading …

Go straight to general purchasing info >>

Link to order page on Amazon.com (& read the 5-star reviews) >>

“This book is meant to inspire you …” starts the first chapter. This little book was itself inspired by Alan’s induction into the ISSP Sustainability Hall of Fame: he wrote it in response to ISSP’s request to “share some wisdom” from his experience.

The 2nd edition includes a new preface from the author about the arrival of the UN Sustainable Development Goals — which are truly meant for everyone — as well as updates to the text throughout.

You can purchase the book from this website in a variety of formats: paper, digital e-book (.epub format), Kindle (.mobi format), and PDF. Or order the paper version from Amazon.

To read the original preface and introduction online, click here.

If you would like to send a review, comment, or question related to the book, please go to Contact. To buy S4E, see the Purchase page … and enjoy reading Sustainability is for Everyone!

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Swedish edition now available *free*

Hållbarhet är för alla. That is how you say Sustainability is for everyone in Swedish. The new translation by Kristina AtKisson is finally available, wherever books are sold, online or in physical bookstores (by special order). It is also available free in PDF format at the new Swedish website.

Author Alan AtKisson has written a blog post explaining the background to the new Swedish edition, in English. You can read it here.

Visit the new Swedish website >>

See the English edition on Amazon.com (& read the 5-star reviews) >>

 

Over 30,000 copies sold!

Actually, we have lost count of the official sales figures, because Sustainability for Everyone has now been distributed so widely, including a number of free editions. There are now versions of S4E circulating in English, German, Japanese, Indonesian, Swedish, and soon French.

Why has this little book been so popular?

The big surprise was how many sustainability professionals decided it was a good way to introduce the topic to students and non-professionals. With simple metaphors and explanations — but without ever talking down to the reader — S4E makes this complex topic highly accessible.

Alan AtKisson also created special editions, with specially written forewards, for digital distribution to whole companies and university programs, which drove sales in clumps of hundreds or even thousands at a time. These digitally distributed editions were also very low cost (about 1 dollar per copy in the largest quantities).

The little stick-figure drawings by the author didn’t hurt either!

If you are interested in purchasing Sustainability is for Everyone in bulk, please write to us.

German Translation Available

The German version of SforEveryone, called Nachhaltigkeit ist für jeden, has been published by the Vienna-based Institute for Managing Sustainability, with the sponsorship of the Austrian government.

For information on how to purchase copies, please write to the Institute directly:

sustainability [AT] wu.ac.at

SforEveryone breaks 15,000 sold

In its first month of official release (December 2013), Sustainability is for Everyone has sold 15,000 copies, thanks to bulk orders from organizations who are giving it as presents to their employees or alumni.

This figure easily breaks Alan AtKisson’s previous record for reaching an audience rapidly with a new book. (In 1999, Believing Cassandra sold half as many copies in its first four months and achieved bestseller status in its category on Amazon.com.)

For information about ordering a special digital or paper edition for your organization, please click this link and write to us for information on bulk orders.

 

SforEveryone nears 10,000 copies sold

We are pleased to report that Sustainability is for Everyone is already closing in on the magic number 10,000 … after only three weeks in official release!

Two bulk orders have pushed those numbers up … but single orders are also coming in very steadily.

What makes the book so popular? From one of the organizations making a bulk order came this description:

“I bought a copy of your new book and read it with great pleasure. In a very fine way, it takes the drama out of the term sustainability, which is sometimes needed.”

Simplicity! That’s a lot of what we’ve heard … not to mention the entertaining tone, the fun little drawings … and some very useful advice.

“A participant [in a workshop I was leading] asked why children feel powerless to make real change. And I knew the answer from your book: because we have kids think in global terms. We rarely talk about ‘small sustainability’.”

Thank you to all readers for your help in spreading the word about this little book … and please keep it going! Let “S4E” do its job, and bring a simple, thoughtful enthusiasm for sustainability to more and more people … everywhere.

SforEveryone launches today

December 1 is the official launch date for Sustainability is for Everyone and the book is starting off strong. Several hundred people have copies already, reviews are starting to come in … and translations of the book are already in the works, to German, French, Swedish, Hungarian, Indonesian …

Want an inspirational sustainability gift to give your friends, clients, employees? Use this discount code to order SforEveryone on paper, and receive a 25% discount:  DFXEXJZL

Order today to ensure timely delivery for the holidays!

 

Pre-Launch! But already available for purchase …

We are gearing up for the launch (on Dec 1) of Sustainability is for Everyone … but the book is already available for purchase. (As over 50 people who bought the book seem to have discovered … how did they find it?)

If *you* have discovered it, please help others do the same. Feel free to start tweeting, Facebooking, or generally sharing the “secret” … Because Sustainability is for Everyone really is for everyone.

To buy the book, just go to the Order page. And remember, if you can’t buy it, for any reason, just write to us … and we will set you up with a free digital copy.

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